Weekly

Earlier this month the NFT project, Pudgy Penguins raised over $9m in a funding round for their new venture, an IP brand. The interest and success of this funding round represent a wider investment in the idea that NFTs could be the basis of profitable content ventures. In much the same way that toys and […]

They may sound fancy and incomprehensible, but at the heart of it, derivatives are quite simple- a derivative is an asset which derives its value from something else. Those in the financial sector will be very familiar with derivative contracts, as the global market value of outstanding derivatives is well into the hundreds of trillions

The US federal appeals court has ruled that Apple’s 30% tax on in-app purchases from the App Store is illegal. While the ruling will likely be appealed, it could have significant implications for NFT marketplaces and the buying and selling of NFTs on Apple’s products. The case centred on Apple’s monopoly of the app market,

Those who follow NFTs will have noted that Adidas has been teasing the drop of ALTS. ALTS is the third stage of Adidas’ web3 program, which they describe as an ‘evolving NFT journey’. It is effectively a loyalty program that differentiates itself through highly personalised utilities and experiences. The journey starts with an ALT[er] ego,

This blog has covered music-based NFTs several times — from the digitalisation of music to bands including Led Zeppelin and Muse dropping their own NFT collections. Music and NFTs work together because they offer a new way of monetising music and engaging with fans. We are mentioning it again because a recent NFT drop has

A major component of fashion is balancing conformity with innovation — walking the fine line between appearing unique enough to be compelling but not absurd to the point of ridicule. Within this balancing act, high fashion identifies and defines industry boundaries. Setting boundaries is a dialectical relationship between the world surrounding the designer — it’s

Salesforce is a giant, but ask your average Joe what they do, chances are they won’t be able to give you an answer. Salesforce provides customer relations management software and sales-focussed applications. If that doesn’t mean much, it’s ok. Put more simply, Salesforce helps businesses to engage with their customers more productively, through providing tools

What image comes to mind when you think of Starbucks? For many it is probably the deep green of the logo or the smell of a strong cup of coffee, for some it may even be the sweet seasonal flavour of pumpkin spice. However, for the web3 community, Starbucks has become representative of a company

Sometime about fourteen thousand years ago, some of our distant ancestors decided to stop their maverick life of hunting and gathering and settle down to grow barley, lentils and peas- becoming the first farmers. Although it would still take several thousand years, agriculture was the backbone on which civilizations would be built as it allowed

NFT owners have been rocked by the recent showdown between Blur and OpenSea. The most significant milestone coming when Blur surpassed OpenSea in daily ETH trading volumes, leading to OpenSea dropping its minimum royalty requirement to boost trading volumes. We’ve been monitoring this action closely, and think that there are a number of key takeaways.